The Green Well
Fresh Flavor, Fresh Design
Overview
The Green Well’s website redesign brings a fresh, welcoming experience that reflects the brand’s dedication to sustainability and community. I focused on creating a design that is both modern and inviting, capturing the warm, authentic vibe of the restaurant. The layout is simplified to make navigation easy, with a strong emphasis on their locally sourced menu and eco-friendly practices. The new site allows visitors to easily explore, reserve a table, and learn more about what The Green Well has to offer.
View Live SiteMy Role
- Website Design
- Digital Experience
Typeface
- Oswald
- Aromatica
- Futura
Personality
- Inviting
- Fresh
- Vibrant
Flow Map
To plan how users would navigate the website, I created a flow map for key actions, like reserving a table and viewing the menu. The flow map shows the steps users would take, starting from the homepage and moving through clear paths to find and book a reservation or browse the menu. It helped me visualize the user journey and ensure each step was easy to follow, making sure the site was intuitive and user-friendly.
Wireframes
The wireframes were created to map out the structure of each page on the website. They focused on placing key elements like buttons, images, and text in a way that would guide users easily through the site. This step helped me organize the layout and ensure a logical flow to make sure the site would be both user-friendly and visually cohesive before moving on to the final design.
A Fresh Online Presence
The final website for The Green Well provides a smooth and enjoyable experience for visitors. It features an easy-to-navigate design that reflects the brand’s focus on sustainability and community. Users can easily explore the menu, make reservations, and learn more about the restaurant’s values. The site’s clean layout and inviting design make it simple for users to find what they need while enjoying a seamless digital experience.
A Natural Visual Refresh
The visual identity of The Green Well website is designed to reflect its commitment to freshness and sustainability. With a clean, modern look, the site uses natural colors, bold typography, and high-quality imagery to create a welcoming and vibrant atmosphere. Every design element is chosen to support the brand’s focus on local, healthy food and eco-friendly practices, making the website both visually appealing and aligned with the restaurant’s values.
